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General Headquarters - New Year Event for the MICEX partners: Recreating Atmosphere of Closed Society with SSHIKOM
Client: Moscow Exchange
When: 17.12.07
Where: Stalin's Bunker in Ismaylovo

General Headquarters - New Year Event for the MICEX partners: Recreating Atmosphere of Closed Society with SSHIKOM

Task

TO INCREASE PARTNER COMMUNICATION.

To work out an unusual concept interesting for a sophisticated audience.

To create a calm working environment for the official part of the evening.

To organize an entertaining program based on the event subjects.

Number of guests: 40

Concept

NEW YEAR HEADQUARTERS.

The theme of the General Headquarters was chosen as the concept. As long as the event took place in Stalin's Bunker in FOP Izmaylovo area, we recreated the atmosphere of that time in every detail. Participants turned into secret agents invited to the General Headquarters.
 

Details

THE FIFTIES.

The guests passed several army cordons, showed their secret agents' cards (invitation cards) to get to the meeting with the Supreme Commander in Chief himself. The official part took place in the Domical Hall with a round table for meetings. The environment was supplemented with military marches and performances in the style of the fifties.
 

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