BUILDING BRAND LOYALTY TO "CANDIDE"

of employees of the pharmaceutical retail market in Moscow. Organizing and conducting events for pharmaceutical organizations.

Number of guests: 150

IN HONOUR OF THE 20TH ANNIVERSARY OF THE DRUG "CANDIDE"

in Russia it was decided to organize an event for the pharmaceutical market, but not in the usual format of marketing presentations or business rout, but as a home holiday. Special and warm atmosphere reigns at home holiday, each guest feels himself like at home and genuinely happy for the birthday. On home holiday each guest expect little surprises, cozy stuff, fun entertainment and competitions. The culmination of the celebration was the birthday cake.

A FAMOUS ACTOR AND SHOWMAN

Michael Politseymako was invited to lead the event. The information part was devoted to the performance  of highest category Dermatologist with 15 years of practical experience and research - Michael V. Ustinov. Musical accompaniment was provided by cover band "Player Bit". All guests will gladly participating in fun team competitions ("Name That Tune", "Topsy," "True or False"). The particular interest was on "Miss medical excellence." As expected, no guest did not leave the festival without a gift: everyone was given fortune cookies, flowers and sweets.